February 23, 2026

The government has announced a new package of measures designed to improve access to finance for creative businesses across the UK. The initiative aims to support firms operating in areas such as film, television, music, design, publishing, gaming and digital media, many of which face unique challenges when seeking external funding. The package forms part of the wider Creative Industries Sector Plan and is intended to help businesses grow, innovate and attract long term investment.

A central element of the announcement is an expanded role for the British Business Bank in supporting creative enterprises. This includes targeted investment activity under its Industrial Strategy commitments, with funding directed towards specialist investors that understand the commercial potential of creative ventures. The intention is to increase the availability of early stage and growth capital for businesses whose value is often tied to intellectual property rather than physical assets.

Alongside direct investment, the government is exploring ways to make better use of financial guarantees to encourage lenders to support creative businesses. This includes looking at how intellectual property can be more effectively recognised within lending decisions, which could help unlock finance for businesses that have strong ideas and brands but limited tangible security.

To make the funding landscape easier to navigate, a new single access point for creative businesses is being developed. This will provide clearer guidance on finance options, support services and growth opportunities, backed by practical resources and real world case studies.

The creative industries already make a substantial contribution to the UK economy and continue to grow faster than many other sectors. By improving access to finance and reducing barriers to investment, this package is intended to help creative businesses realise their full potential and strengthen the UK’s position as a global creative hub.